Convergent TV Summit
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October
 
24
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2019
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7:00 PM

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2:00 PM

Opening Credits & Welcome Coffee

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2:00 PM

Opening Credits & Welcome Coffee

Enjoy a fresh cup of coffee before the presentations. We’ll be handing out pamphlets that outline this evening’s details.

Mrs Robinson
Wishes you a wonderful day

2:00 PM

Opening Credits & Welcome Coffee

Enjoy a fresh cup of coffee before the presentations. We’ll be handing out pamphlets that outline this evening’s details.

Mrs Robinson
Wishes you a wonderful day

Clear your calendar - It's going down! Quote Blocks kicks off on May 18th, and you're invited to take part in the festivities. Join us for a day of fun and excitement. Come one, come all, bring a guest, and hang loose. This is going to be epic!

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Mrs Robinson
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Mrs Robinson
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Mrs Robinson
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Mrs Robinson
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Mrs Robinson
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Mrs Robinson
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Mrs Robinson
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Mrs Robinson
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Mrs Robinson
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Mrs Robinson
Wishes you a wonderful day
Mrs Robinson
Wishes you a wonderful day

2:00 PM

Opening Credits & Welcome Coffee

Learn more
Text goes here
X

2:00 PM

Opening Credits & Welcome Coffee

Enjoy a fresh cup of coffee before the presentations. We’ll be handing out pamphlets that outline this evening’s details.

2:00 PM

Opening Credits & Welcome Coffee

Enjoy a fresh cup of coffee before the presentations. We’ll be handing out pamphlets that outline this evening’s details.

Mrs Robinson
Wishes you a wonderful day
Mrs Robinson
Wishes you a wonderful day
Mrs Robinson
Wishes you a wonderful day
Mrs Robinson
Wishes you a wonderful day
Mrs Robinson
Wishes you a wonderful day
Mrs Robinson
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About
Speakers
Agenda
Partners
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LIVE VIRTUAL SUMMIT

OCTOBER 13-14, 2020

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As the supply of streaming services increases, so does the demand for unique content and marketing solutions to attract and engage new audiences. Our second Convergent TV Summit explores the ways in which the television, advertising and media buying industries have evolved along with viewer consumption as a result of this new landscape—and shares key strategies on adapting and thriving in it for the future.

The experts tuning in.

Kevin Arrix

Senior Vice President


Scott Brown

Head of Audience Measurement


Kelly Campbell

President


Jane Clarke

Chief Executive Officer and Managing Director

Jon Gisby

Managing Director


Tony Goncalves

Head of Ad Sales and Distribution,
WarnerMedia

John Halley

Chief Operating Officer, Advertising Revenue

Anthony Katsur

Senior Vice President, Strategy, Operations and Corporate Development

Tom Kershaw

Chief Technology Officer


Justin Lapidus

Senior Vice President of Growth Marketing and Digital Products

Jeff Quandt

Head of Programmatic Partnerships


Scott Rosenberg

Senior Vice President, Platform


Amber Ruffin

Host and Executive Producer,
THE AMBER RUFFIN SHOW

Blake Sabatinelli

Chief Executive Officer

Michael Senzon

Senior Vice President and General Manager

Tim Sims

Chief Revenue Officer


Christopher Thomas-Moore

VP of Media, Digital Marketing and Product Development

Brian Wieser

Global President, Business Intelligence

Nora Wolfe

Senior Vice President, Group Partner


Susan Zirinsky

President


TUESDAY, OCTOBER 13, 2020 | 12-3PM EST

DAY 1: CONTENT AND CREATION

Today we’ll focus the program on content. Hear from content creator and leaders in this space.

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12:00-12:05pm EST

Adweek Opening Remarks

Adweek Chief Brand Officer Danny Wright kicks-off Adweek at Home.

Danny Wright

Chief Brand Officer, Adweek

12:00-12:05pm

Adweek Opening Remarks

Welcoming remarks and a look ahead at the upcoming program.


Danny Wright

Chief Brand Officer, Adweek

12:05-12:25pm

Convergent TV Goes Corporate

WarnerMedia has become the latest major media company to overhaul its organization, putting streaming front and center as ...read more>>>

Tony Goncalves

Head of Ad Sales and Distribution
WarnerMedia

Jason Lynch

TV Editor, Adweek

12:30-12:50pm

Predicting Audience Through Content

Video engagement is at an all-time high and the audiences engaging with a wide array of OTT and digital video content  ...read more >>>

Anthony Katsur

Senior Vice President, Strategy, Operations and Corporate Development, Nexstar Digital

Matt Steinmetz

Vice President, Event Partnerships, Adweek

12:55-1:15pm

More. Better. Faster … And Everywhere

Join Adweek’s Lisa Granatstein as she sits down with CBS News president Susan Zirinsky. Together they’ll discuss ...read more>>>

Susan Zirinsky

President, CBS News

Lisa Granatstein

Editor, Senior Vice President, Programming, Adweek

1:15-1:45pm

Preparing Advertisers for a CTV-As-TV Reality That's Already Here

The migration of viewers from linear TV to CTV isn't new—but the pace of change has picked up significantly in 2020. From  ...read more >>>

Jeff Quandt

Head of Programmatic Partnerships, PlutoTV

Tim Sims

Chief Revenue Officer, The Trade Desk

Tom Kershaw

Chief Technology Officer, Magnite

Ronan Shields

Programmatic Reporter, Adweek

1:45-2:05pm

LOL on OTT

Late Night With Seth Meyers breakout star Amber Ruffin speaks with Adweek’s Jason Lynch about bringing the late-night ...read more>>>

Amber Ruffin

Host and Executive Producer, THE AMBER RUFFIN SHOW, Peacock

Jason Lynch

TV Editor, Adweek

2:10-2:30pm

TV Isn't TV Anymore

We have all experienced the evolution of TV over the last few years, both as consumers and as industry professionals. ...read more>>>

John Halley

Chief Operating Officer, Advertising Revenue, ViacomCBS

Chris Ariens

Managing Editor and Director of Video, Adweek

2:35-2:55pm

Streaming for the Long-Term

Join Adweek’s Kelsey Sutton as she sits down with Adweek 50 award recipient Hulu’s President, Kelly Campbell.  ...read more>>>

Kelly Campbell

President, Hulu

Kelsey Sutton

Streaming Editor, Adweek

2:55-3:00pm

Adweek Closing Remarks

Details to be announced.

Danny Wright

Chief Brand Officer, Adweek

WEDNESDAY, OCTOBER 14, 2020 | 12-3PM EST

DAY 2: STRATEGY AND EVOLUTION

Today we’ll discuss measurement and attribution. Join us to learn from leaders in this area.

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12:00-12:05pm EST

Adweek Opening Remarks

Adweek Chief Brand Officer Danny Wright kicks-off Adweek at Home.

Danny Wright

Chief Brand Officer, Adweek

12:00-12:05pm

Adweek Opening Remarks

Welcoming remarks and a look ahead at the upcoming program.


Danny Wright

Chief Brand Officer, Adweek


12:05-12:25pm

The Pandemic Pivot

2020 has been the year of the pivot - forcing businesses to reevaluate spending parameters. Join this panel of brand marketer ...read more>>>

Christopher Thomas-Moore

VP of Media, Digital Marketing and Product Development, Domino's

Justin Lapidus

Senior Vice President of Growth Marketing and Digital Products, Brooklinen

Terry Stanley

Senior Editor, Adweek

12:30-12:50pm

The Family View on AVOD: How the Kids Content Space is Opening Up For Advertisers

Consumers in the U.S. in streaming-capable homes now spend 25% of their TV time watching streaming video content. With ...read more>>>

Jon Gisby

Managing Director, WildBrain

Andrew Blustein

Programmatic Reporter, Adweek

12:55-1:25pm

Disrupting the Measurement Ecosystem

The entire measurement ecosystem has been called into question as OTT rapidly gains ground on linear buying. What are the ...read more>>>

Scott Brown

Head of Audience Measurement, Nielsen

Jane Clarke

Chief Executive Officer and Managing Director, Coalition for Innovative Media Measurement

Nora Wolfe

Senior Vice President, Group Partner, UM Worldwide

Kelsey Sutton

Streaming Editor, Adweek

1:35-1:55pm

Localization and Personalization as the Next Frontier

More than ever, consumers are turning to brands they trust and content that informs them about their local communities. Backed by the ...read more>>>

Blake Sabatinelli

Chief Executive Officer, Newsy

Michael Senzon

Senior Vice President and General Manager, Local Now

Danny Wright

Chief Brand Officer, Adweek

2:00-2:20pm

Roku’s Scott Rosenberg in Conversation

 We’ve said 2020 would be the start of the streaming decade. What no one could have expected is just how fast the migration to ...read more >> >>

Scott Rosenberg

Senior Vice President, Platform, Roku



Jason Lynch

TV Editor, Adweek


2:20-2:40pm

Embracing an Open and Interoperable Approach

As TV consumption becomes more fragmented and the number of players in the space continues to rise, advertisers ...read more>>>

Kevin Arrix

Senior Vice President, DISH Media

 



Stuart Feil

Custom Publishing Director, Adweek



2:45-3:10pm

Understanding Media Consumption Habits

Join Group M’s Brian Wieser as he breaks down the latest in research and findings on media consumption habits, ...read more>>>


Brian Wieser

Global President, Business Intelligence, GroupM

3:15-3:20pm

Adweek Closing Remarks

Details to be announced.

Danny Wright

Chief Brand Officer, Adweek

2:00 PM

Opening Credits & Welcome Coffee

Enjoy a fresh cup of coffee before the presentations. We’ll be handing out pamphlets that outline this evening’s details.

2:00 PM

Opening Credits & Welcome Coffee

Enjoy a fresh cup of coffee before the presentations. We’ll be handing out pamphlets that outline this evening’s details.

Why attend?

Over 80% of attendees would recommend
NexTech to a colleague.

First off, I was surprised that NexTech 2019 was the inaugural conference ... I came out of the conference with a better understanding of the industry that I can apply in my current role. I also was able to network with potential business partners that can help with some of our business problems.

Global Digital Analytics and Optimization Strategy, Hyatt

Adweek NexTech provided top-notch speakers, and relevant and timely content in a cozy, friendly and warm environment. I learned a lot, was exposed to great companies and made really good connections. I definitely recommend attending for marketers who want to be at the forefront of the industry.

Director of Marketing, Moneytree

Overall, I thought it was a fantastic event and kudos to your team at Adweek not only for attracting such an all-star caliber roster of speakers, but also being so thoughtful and cognizant of stitching together a narrative for the conference over the 2 days.

Vice President, Business Development, IBM

Adweek NexTech is an interesting alternative to the existing conferences in market—exciting to see such a large and well-known publication embracing the technology aspect!

Head of Programmatic Advertising, Flipboard

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