Jarrod Dicker is an entrepreneurial technology and media executive at the Washington Post. He is formerly the CEO of Po.et. Po.et is the platform for a new decentralized media economy on the blockchain. At its base, it is a shared, immutable, decentralized ledger for registering, licensing and attributing metadata about content creators’ portfolios of works. On top of this foundation, it is marketplaces and decentralized applications that use token-based reputation systems and the power of the network effect to crowdsource truth and attribution and reclaim value for content creators, publishers and advertisers alike.

^{Featured Sessions} 

Publishers Panel (Monday, July 27 at 2:45pm ET)

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^{Click here to read  about Jarrod Dicker in past Adweek editorial coverage.}

We don’t have to look much further than the brands that have been marketing during the Covid-19 crisis to realize that consumers need and crave more authenticity and connection from the companies that seek their loyalty. Businesses that are succeeding are going back to basics, honing in on brand purpose and reaching their customers in new and trusted ways. Join Randi Stipes, CMO of Watson Advertising & Weather; Developer Marketing, for a look at brands that are pivoting successfully during this time and how AI technologies can help your brand navigate the new normal.

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^Featuring 

Danny Wright, Chief Brand Officer, Adweek

We don’t have to look much further than the brands that have been marketing during the Covid-19 crisis to realize that consumers need and crave more authenticity and connection from the companies that seek their loyalty. Businesses that are succeeding are going back to basics, honing in on brand purpose and reaching their customers in new and trusted ways. Join Randi Stipes, CMO of Watson Advertising & Weather; Developer Marketing, for a look at brands that are pivoting successfully during this time and how AI technologies can help your brand navigate the new normal.

We’ve said 2020 would be the start of the streaming decade. What no one could have expected is just how fast the migration to streaming would accelerate in the first year of this decade. Scott Rosenberg, SVP of Platform at Roku, joins Adweek to talk about its platform’s evolution and the state of the streaming TV marketplace, and how the company is adapting for TV’s seismic shifts with consumers, content partners and advertisers.

^Featuring 

Scott Rosenberg, Senior Vice President, Platform, Roku

We don’t have to look much further than the brands that have been marketing during the Covid-19 crisis to realize that consumers need and crave more authenticity and connection from the companies that seek their loyalty. Businesses that are succeeding are going back to basics, honing in on brand purpose and reaching their customers in new and trusted ways. Join Randi Stipes, CMO of Watson Advertising & Weather; Developer Marketing, for a look at brands that are pivoting successfully during this time and how AI technologies can help your brand navigate the new normal.

The migration of viewers from linear TV to CTV isn't new—but the pace of change has picked up significantly in 2020. From social distancing to economic strain, more and more people are turning to free or low-cost AVOD sources for premium, big-screen TV content.
Join Magnite, The Trade Desk and Pluto TV as they share ways advertisers can effectively build a data-driven CTV strategy and reach their core audience in today's world.

^Featuring 

Tom Kershaw, Chief Technology Officer, Magnite

Tim Sims, Chief Revenue Officer, The Trade Desk

Jeff Quandt, Head of Programmatic, PlutoTV

We don’t have to look much further than the brands that have been marketing during the Covid-19 crisis to realize that consumers need and crave more authenticity and connection from the companies that seek their loyalty. Businesses that are succeeding are going back to basics, honing in on brand purpose and reaching their customers in new and trusted ways. Join Randi Stipes, CMO of Watson Advertising & Weather; Developer Marketing, for a look at brands that are pivoting successfully during this time and how AI technologies can help your brand navigate the new normal.